Web Design & Development

The Internet Is A Vast Marketplace. Stand Out From The Crowd

It’s so important to take full advantage of what the Internet has to offer. Internet sales climbed to a monthly peak of 10bn in the UK alone. Statistics show that shoppers are shunning the high street, choosing instead to buy products and services over the internet.

Your Website Is Your Silent Salesman

The Importance Of Having A Website

Increase Brand Awareness

The internet can be seen as the Yellow Pages, with each website being a listing. How will users know who you are if they don’t know where to find you?

New Revenue Stream

If you have goods to sell, there is no larger marketplace than online. The best thing about it is it’s a global market place that’s open 24/7 – meaning the potential for revenue growth is unlimited.

Credibility

In today’s modern age, there is no exception for a reputable company not to have a website. 75% of users said they wouldn’t consider using a brand if it didn’t have an online presence.

Advertising

Tools like Google’s Adwords or advertising on social media gives you the power to reach customers with much greater accuracy and reliability than with traditional, offline methods.

Cost Effective

Amazon, one of the biggest online retailers doesn’t own any stores, which are considered one of the biggest costs when running a business. Having a website allows you to setup shop online, or even move your brick and mortar store to the internet, cutting costs and increasing profitability.

Consumer Insights

Analytical tools allow you to identify who your typical customer is, how they found you and what they like. All this information can be used to help grow your business as well as your customer base.

Build A Strong Online Presence

A website is a perfect foundation to build your online presence. Expanding your business from this comes easy as you can integrate social media and advertising platforms. Having a website that is mobile friendly, easy to use, and fast are all key in reaching online success.

Stand Out From The Crowd

What Makes An Effective Website

Mobile Optimised

79% of users close a website if it isn’t optimised for mobile use. Mobile web traffic had a 75% increase in 2016 – with the number of users expected to rise even further.

Easy To Use

Creating optimised landing pages with persuasive, relevant content and a clear call-to-action is important in today’s mobile dominant age. 70% of mobile users will exit a page that is slow.

Lightening Fast

Slow websites aren’t liked by anyone. Users close websites that take longer than 2 seconds to load, while search engines demote your status in their search results if it’s considered slow.

Accessible

To have an effective website it needs to be available to all users, no matter what device or browser they are using. If a user can’t access your website, it’s like having a high street store that’s always closed.

Always Opt For A Bespoke Service

There are plenty of “do it yourself” style websites that are great for small businesses. If you want to be a dominant player in your industry, opting for a bespoke web design service greatly increases the chances of this happening. Do it yourself style services can be a false economy, as having a website is only the first step in establishing an online presence.