People spend twice as much time online today than they used to 12 years ago. The way people shop and interact with brands has changed making Digital Marketing more important as offline marketing isn’t as effective as it used to be.
Consumers are bluring the lines between the online and offline world. 78% of local mobile-searches result in offline purchases, meaning without SEO you’re missing out on potential customers.
With content consumption at it’s highest, knowing what to share has never been so important. Users are likely to only remember 10% of something if it doesn’t include an image, versus 65% if it does.
Email Marketing is a tried and tested method at increasing your brands revenue. Emails sent about abandoned shopping carts have a 40% open rate, giving you a second chance to close a sale.
Acting as the publisher, we have a large network of advertisers ready to promote your brand and it’s services. In 2016 lead generation went up by 16% due to our affiliate marketing efforts.
The internet is global – meaning your online presence can be too. We can target users by specific Continent, Country, Region, and even by City.
Knowing what hobbies and interest a user base have, is a great tool when deciding when and where to market your brand. Knowing who your potential audience are, is a step often missed by other agencies.
By refining our marketing efforts to a select age group and gender, we can increase the overall effectiveness of our marketing efforts, minimising waste spend and increasing ROI.
More relevant now than it ever was, knowing about the technology your audience uses helps when planning your digital marketing strategy. Did you know, users of Google’s Android operating system make more purchases; while users of Apple’s operating system spend more per transaction.